The Maybelline 24K Palette includes 12 shades with a variety of finishes. The shades included are quite beautiful, leaning more on the jewel toned side. I do however think you could get a very soft neutral look or something deep and smokey. As to be expected there is a gorgeous true gold, metallic shade, not too warm or cool toned. If you'd like to see the palette in action I used it in a recent video on my YouTube Channel.
For me however, this palette is a bit of a miss. It is not absolutely horrible by any means but if I ask myself "If I lost this, would I repurchase it?" the answer is no. The gold shade, applies beautifully, I used my finger to apply all over the lid and it was super vibrant with a great sheen. Not at all chalky or chunky. Outside of that none of the other shades really impressed me. Just like 95% of the other drugstore eyeshadow palettes out there, it lacks a medium brown, matte transition shade. WHY DO COMPANIES LEAVE THIS OUT ALL THE TIME. That aside, the powders themselves acted so oddly. They almost stiffened up as I tried to use them, kind of like a hard pan texture. Some of the deeper shades blended away to nothing, they'd work better as lid shades.
As I said, it is not the worst palette, it is usable. But, if you have any experience with eyeshadows I don't think you'll find this is a palette you can reach for and use exclusively. It swatches much better than it performs.
*This palette was sent for my review and some links are affiliate.